--- title: "12 Steps to Boost Your Market Value | Talk by Marian Kamenistak" description: "One step a week, from uncertainty to hired or boosted. Distilled from 3,400+ mentoring sessions." url: "https://www.marian.coach/speaker/12-steps-market-value/" lang: "en" image: "https://www.marian.coach/images/marian-kamenistak-og-image.jpg" --- # 12 Steps to Boost Your Market Value One step a week, from uncertainty to hired or boosted. Distilled from 3,400+ mentoring sessions. For: Senior ICs, Tech Leads, Engineering ManagersFormat: 45-60 min keynote or 90-min workshop [Book this talk →](mailto:marian@marian.coach?subject=Speaking%20request%3A%2012%20Steps%20to%20Boost%20Your%20Market%20Value) ![Marian Kamenistak presenting "12 steps to boost your value" at an ELC engineering leadership meetup.](https://www.marian.coach/_astro/talk-08.Dfm41NiU_Zr7LRA.webp) ## What are the 12 steps to boost your market value? Your market value is not your salary. It is what the market would pay you tomorrow, and most engineers have never tested it. Twelve steps in three phases: know what you are offering, build the network that hears about it, then negotiate. First delivered at ELC meetup #37, built on 3,400+ mentoring sessions, and the outcome is binary: hired, or boosted where you are. You walk out with all twelve steps named in the order they have to go in, plus the Developer Value Calculator, so you know your number before anyone else names it. ## Why this talk, not a generic version of it First delivered live at ELC meetup #37 in May 2026, built from patterns across 3,400+ mentoring sessions rather than one success story stretched into a framework. Twelve steps, three phases, in an order that matters: what you offer once the job title is stripped away, who needs to hear about it, then the negotiation itself. The room leaves with a sequence, not a mood board. The outcome is binary: hired somewhere else, or with a clearer case for being paid more where you already are. What the room walks out with: [Score your market value →](https://www.marian.coach/developer-salary-calculator/) ## Quick answers Who is "12 Steps to Boost Your Market Value" for? Senior ICs, Tech Leads, Engineering Managers What format is it delivered in? 45-60 min keynote or 90-min workshop ## More talks - [How to Turn from Employee to a Portfolio of Skills Delivering Value.](https://www.marian.coach/speaker/portfolio-of-skills/) - [What Does an AI Engineering Manager's 8am Coffee Taste Like Today?](https://www.marian.coach/speaker/ai-manager-8am-coffee/) - [Learn or Die: 11 Steps to Create a Strong Learning & Growth Culture](https://www.marian.coach/speaker/learn-or-die-growth-culture/) - [Inspiration: From Developer to Principal Architect in Silicon Valley to Unicorn Builder](https://www.marian.coach/speaker/developer-to-unicorn-builder/) - [90-Day Playbook for Building a High-Performing AI Team](https://www.marian.coach/speaker/90-day-ai-team-playbook/) - [Boosting Your Teams' Productivity? Why DORA Will Not Save Your A\*\*](https://www.marian.coach/speaker/dora-wont-save-you/) - [The Tech Lead Who Never Let Go of the Keyboard](https://www.marian.coach/speaker/tech-lead-never-let-go-keyboard/) - [Is Your Coach Worth the Money?](https://www.marian.coach/speaker/is-your-coach-worth-it/) - [Most 1:1s Are Just Surviving. Let's Change That.](https://www.marian.coach/speaker/fix-your-1-1s/) [← Back to all talks](https://www.marian.coach/speaker/) ## Structured data ```json {"@context":"https://schema.org","@type":"ProfessionalService","name":"Marian Kamenistak | Engineering Leadership Mentoring","url":"https://www.marian.coach/speaker/12-steps-market-value/","image":"https://www.marian.coach/images/marian-kamenistak-og-image.jpg","description":"One step a week, from uncertainty to hired or boosted. 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